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ATS Extensions

In this section, you will find instructions on ATS extensions product that you may use once you have ATS set up. You can subscribe to these products via the Marketplace under the Authenticated Traffic Solution category.

Enabling Match Pixel

If you would like to leverage your user data to enhance addressability across LiveRamp's match network, enable match pixel to have ATS drop a standard image match pixel. To enable Match Pixel, also known as Addressability Extension, send a request for a Pixel ID by emailing us at

You can then enable this setting by going to ATS > Web, select a configuration, and select the Integrations tab. Click New and select Match Pixel (Open IDL).


LiveRamp will only ever use your user data to power monetization on your own property.