Announcement: Automated Usage Reporting for TikTok Data Marketplace Distributions (9/23/26)
LiveRamp has introduced an automated usage reporting feature for TikTok. When enabled, LiveRamp will automatically pull TikTok usage data through the TikTok API for Data Marketplace distributions using the Advertiser Direct program.
Action Required
Review the guidance below based on your TikTok Data Marketplace destination account status:
Creating a new “TikTok - Data Marketplace - Advertiser Direct - 3PD” destination account will automatically enable TikTok automated reporting as long as “Reporting” is checked when the OAuth account is created. For more information, see “Activate a New Destination Account” and “Performing OAuth Authorization for TikTok”.
Active “TikTok - Data Marketplace - Advertiser Direct - 3PD” destination accounts that do not already have TikTok automated reporting will need to reauthenticate the OAuth connection for the account and ensure that “Reporting” is checked when the OAuth is reauthorized. For more information, see “Reauthenticate an OAuth Connection” and “Performing OAuth Authorization for TikTok”.
Note
Once you reauthorize the OAuth account, automated reporting will be enabled. However, you must still submit a final manual usage report for the month in which you reauthorized. For more information, see “TikTok Data Marketplace Distributions Usage Reporting”.
Once TikTok automated reporting is enabled, you will no longer need to export and email a monthly TikTok usage report to LiveRamp (with the exception of a final report being sent for the month you reauthorized as noted above). Accounts that have not been reauthorized should continue following the existing manual reporting instructions until automated reporting is enabled.
FAQs
Does this change pricing?
No. The existing Advertiser Direct pricing applies.
Does this change my contract?
No. This is an incremental update under the existing Advertiser Direct solution.
Do I need a new agreement?
No. No new agreement is required.
What if I'm an agency managing this for a client?
The client must grant permission or authorize the agency to complete the reauthorization, consistent with the existing OAuth permission rules.
For more information, see "Implementing LiveRamp's Advertiser Direct Solution", “Reauthenticate an OAuth Connection”, and “Performing OAuth Authorization for TikTok”