Announcing Automated Usage Reporting For Data Marketplace Distributions to Facebook (4/24/19)
April 24, 2019
All advertisers (and agencies acting on behalf of advertisers) are required to report their usage of all LiveRamp Data Marketplace data distributed to Facebook. This process can now be set up to run automatically once LiveRamp has been added as a partner in your Facebook Ads Account with “View Performance” permissions.
You might need to perform actions to enable automated usage reporting, depending on your situation:
If you have previously set up LiveRamp’s Direct Integration with Facebook, you might only need to notify your LiveRamp representative that you want to enable automated usage reporting
If you are going to set up a new Direct Integration and a new Data Marketplace integration with Facebook, the permissions you’ll need to give us when you add LiveRamp as a partner in Facebook for the Direct Integration will automatically include the necessary permissions to enable automated usage reporting for the Data Marketplace data
If you are not going to distribute first-party U.S. data through a Direct Integration, you’ll need to go into Facebook to add us a partner with “View Performance” permissions
To give LiveRamp the necessary permissions, see “Add LiveRamp as a Partner in Facebook”.