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View Field and Segment Stats

Field and segment stats provide information on the number of input records associated with a particular field or segment.

Field and segment stats are calculated during processing based directly on the data in the file. These stats are displayed 1-3 days after the file is uploaded on the Audience Segments page and on the Data Marketplace Segments page.

View Stats on the Audience Segments Page

To view field and segment stats on the Audience Segments page:

  1. From the Connect navigation menu, hover over Audiences and then select the desired audience to navigate to the Audience Segments page for that audience.

    C-audience_menu_selection.jpg

    The input records stat is displayed on the right side of the row for each field and derived segment:

    C-View_Field_and_Segment_Stats-field_stats.png

    Note

    The input records stat represents the number of unique records after deduplication (using the audience key).

  2. To see the input records stat for a particular segment within a field, click the caret to the left of the field name to expand the row and display each segment within the field:

    C-View_Field_and_Segment_Stats-field_caret.png
    C-View_Field_and_Segment_Stats-segment_stats.png

View Stats on the Data Marketplace Segments Page

To view segment stats on the Data Marketplace Segments page:

  1. From the Data Marketplace navigation menu, click Buy Data to navigate to the Data Marketplace Segments page, or click the Buy Data tile from the Welcome page.

    Buy Data menu selection.jpg
    C-Buy_Data_Welcome_page_tile.png
  2. Click the row for the segment you want to view stats for.

    C-View_Segment_Details-highlighted_row.png
  3. From the details panel that opens, select the REACH tab.

    C-View_Field_and_Segment_Stats-Reach_tab.png

    The input records stat is displayed in the Segment Reach area:

    C-View_Field_and_Segment_Stats-Reach_tab_input_records.png

    Note

    The input records stat represents the number of unique records after deduplication (using the audience key).