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List of Sidecar-Enabled Bidders

The Sidecar allows an SSP (Supply Side Platform) to decode the identity envelopes LiveRamp has provided into Demand-Side Platform-specific RampIDs and other people-based identifiers that can be used for identification purposes of the underlying browser in RTB bid requests.

This article provides a list of Prebid.js bidders with Sidecar enabled and thus, able to decode envelopes.

Sidecar Accounts

Prebid.js Bidders

Name

ID

Name

ID

Index Exchange

52

Index Exchange

ix

Magnite (Rubicon Project)

114

Rubicon Project

Rubicon

Triplelift

115

TripleLift

TripleLift Native

triplelift

triplelift_native

Sovrn

116

Sovrn

sovrn

Beachfront Media

117

Beachfront

beachfront

OpenX

118

Openx

Openx Outstream

openX

openXoutstream

PubMatic

119

PubMatic

pubmatic

Nativo

120

Nativo

nativo

InMobi

121

InMobi

inmobi

District M

123

DistrictM

DistrictmDMX

DistrictM DMX

districtm

districtmDMX

dmx

Huddled Masses / Colossus

125

Huddled Masses

Colossus

Coloccus

huddledmasses

colossus

colossusssp

Media.net

126

Media.net

medianet

Adcolony

127

OperaAds

operaads

Conversant

128

Conversant

conversant

Verizon

129

VerizonMedia

verizonmedia

Fluct SSP

130

fluct

fluct

Jivox

131

Kargo

132

Kargo

kargo

Iponweb

133

AdPrime

134

Adprime

adprime

Yieldlab AG

135

Yieldlab

yieldlab

EMX Digital

136

EMX Digital

emx_digital

Roku

137

Improve Digital - Azerion

138

Improve Digital

improvedigital

Targetspot

139

Unruly / Tremor

140

Unruly

Tremor

unruly

tremor

Thirdpresence

141

GMO SSP

142

GMOSSP

gmossp

Adman Media

145

ADman Media

adman

LiveIntent

146

Synacor

147

Synacor Media

synacormedia

Tubi

152

Smart AdServer

153

Smart AdServer

smartadserver

Xandr

154

AppNexus

appnexus

Telaria (Magnite)

157

Telaria

telaria

AdYouLike

158

Adyoulike

adyoulike

One Tag

159

One Tag

onetag

Pulsepoint

160

PulsePoint

pulsepoint

Sabio

161

Yieldmo

162

Yieldmo

yieldmo

GumGum

163

GumGum

gumgum

Adview

164

Adview

Adview

Sonobi

165

Sonobi

sonobi

Smaato

166

Smaato

smaato

Platform One (YieldOne)

167

YieldOne

yieldone

Global - DAX

169

Freewheel

170

Freeheel-ssp

freewheel-ssp

Amazon SSP

171

AcuityAds

172

AcuityAds

acuityads

Adstir/United

173

adstir

adstir

MicroAd

174

MicroAd

microad

DeepIntent

175

Deepintent

deepIntent

Gamoshi

177

Gamoshi

gamoshi

Acxiom Projects

178

Outbrain SSP

179

Outbrain

outbrain

Emodo

180

Axonix

axonix

Criteo

181

Criteo

criteo

YieldOne

182

YieldOne

yieldone

Microsoft

183

Disqus

184

Zeta Global

zeta_global

Connatix

185

Connatix

connatix

MGID

186

Mgid

mgid

Adkernel / CatapultX

187

AdKernel

AdKernelAdn

CatapultX

adkernel

adkernelAdn

catapultx

Medialab / Whisper.sh

188

Sizmek

191

Reset Digital

192

ResetDigital

resetdigital

Teads

193

Teads

teads

The Trade Desk

194

The Trade Desk

ttd

Glewed.TV

195

Stroer

196

StroeerCore

stroeerCore

Chartboost

197

Mobilefuse

198

MobileFuse

mobilefuse

Algorix

199

AlgoriX

algorix

Chicory

200

FlexOne (DAC)

201

YieldOne

yieldone

BoldWin

202

Boldwin

boldwin

VideoHeroes

203

VideoHeroes

videoheroes

Undertone

205

Undertone

undertone

Table 3. Prebid.js Bidders with Sidecar Enabled