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Announcing Safe Haven Product Updates (2021-04-19)


This feature was previously only available to a few accounts as an early-access feature. This feature is now available to all Safe Haven users.

This release provides improved audience collaboration within your organization: all Customer Profiles users can edit, rename, and delete audiences available in their tenant, regardless of who first created the audience. Previously distributed audiences cannot be edited.

Audiences now include the "Modified On" and "Modified By" fields to make it clear when changes were made and who made them, so you know who to ask about the changes that were made. And we took care of simultaneous edits by different team members by providing in-tool notifications on how to resolve edit conflicts if they arise.

We welcome your feedback on this and other key usability initiatives we take to improve Safe Haven.


If you would prefer Edit access to remain with audience owners, create a Safe Haven case in the LiveRamp Community portal and we can restore the prior permissioned behavior.