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The Universes Page

The Universes page is where you view and manage the universes that have been created in your account and any universes that have been permissioned to you by your partners (including grouped universes, MVPD universes, and any OTT universes).

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To access the Universes page, click Universes in the Advanced TV navigation menu.

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To see the status of the universe refresh for a particular universe, look at the icon in the upper left of that universe's tile:

  • S_ATV-View_Universe_Details-refresh_completed_icon.jpg Refresh completed

  • S_ATV-View_Universe_Details-refresh_in_progress_icon.jpg Refresh in progress: The universe can still be used in audiences, but the size number that appears on the universe tile will reflect the previous size of the universe. The size number will adjust automatically when the refresh has completed.

  • S_ATV-View_Universe_Details-refresh_failed_icon.jpg Refresh failed: The universe can still be used in audiences, but the size number that appears on the universe tile will reflect the previous size of the universe.

Note

For grouped universes, hover over the icon to see the refresh status for each component universe.

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Note

If the permission for one of the universes in a grouped universe has been revoked, an "invalid universe" icon appears in place of the refresh status icon.

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You can hover over the icon to see which universe(s) have had their permissions revoked.

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An invalid grouped universe can no longer be used. Contact your LiveRamp account manager to have the grouped universe removed from you account.

Also, any audiences that have been built using a grouped universe that is now invalid will have to have that grouped universe removed before the audience can be distributed.

To view universe information, hover over the universe tile to see the following information:

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Note

For an explanation of the terms and metrics displayed, see "Advanced TV Terms and Concepts."

  • The date of the last successful update

    Note

    For grouped universes, the date shown is the date of the most recent component universe refresh. The size shown is the total size of the grouped universe.

  • For universes you own, the total number of subscribers contained in the audience (if the universe contains subscribers)

    Note

    Hover over the number to see a breakdown of the types of subscribers the audience contains (MVPD subscribers and/or OTT subscribers) and numbers for each type

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  • For universes you own, the total number of OTT devices contained in the audience (if the universe contains devices)

    Note

    Hover over the number to see a breakdown of the categories of OTT devices the audience contains (OTT devices, OTT converted HH, and/or unassociated OTT devices) and numbers for each type

  • For permissioned universes, the permissioned use cases (distribute only, distribute and add to grouped universes, add to grouped universes only)

See "Creating Universes" for more information on creating additional universes in your account, or modifying the universe parameters (such as thresholds or filter attributes) for your existing universes.

Actions You Can Perform

For universes you own, you can perform the actions listed below by hovering over a universe tile to reveal the action icons:

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