Announcement: Notification of Incorrect Data Seller Names in Data Marketplace Segments (7/6/21)
To get your data segments live within the Data Marketplace faster, we will be releasing a new capability that will immediately notify you when an incorrect data seller name is entered at the beginning of your segment names when uploading a segment metadata file.
Starting July 12, in accordance with our guidelines for naming Data Marketplace segments, segments in the Data Marketplace are required to have segment names that start with the correct data seller name within our platform for optimal visibility and discoverability, and to improve your segments’ time to live.
This enhancement will eliminate the leading cause of manual segment review (incorrect data seller names lead to 60k+ manual reviews each year). We expect this update will greatly reduce the time it takes your segments to go live. Even if your segments haven’t been flagged for manual review because of an unexpected data seller name field, the bandwidth this feature will free up should improve our support processes more broadly.
This feature will also automatically correct spacing issues or miscapitalizations.
Note
Starting July 12, some segment names that start with the incorrect data seller name will be updated to use the correct data seller name. For the remaining segments that start with an incorrect data seller name, you will see an error when you attempt to upload segment metadata changes for those segments unless you update the name with the correct data seller name.
For data sellers who do business under multiple data seller names, we've enabled the ability to create one or more aliases that can be used in place of the data seller name at the start of segment names. Contact your Customer Success Manager if you believe having an alias is appropriate for your use case.
Note
Some accounts have already been set up to be able to use an alias. To view any data seller name aliases that have been set up for your account, go to your Data Marketplace contract page and look under the “Data Seller Name Aliases” section.
Always make sure to add your correct data seller name or an approved alias to the start of the segment names when enabling segments in the Data Marketplace.
Note
You can see your correct data seller name by downloading your Data Marketplace segments and looking at the name we have for you in the “Provider Name” column (column G). If you believe we have the wrong data seller name for your account, contact your LiveRamp Customer Success Manager.