Delete a Field or Derived Segment

If you are an admin-level user, you can delete a field or a derived segment from one of your LiveRamp audiences in Connect.

Considerations

Deleting a field deletes all of the segments and derived segments associated with that field. For example, if you have a field of "Pet Owners" with segments of "Pet Owners = Cat" and "Pet Owners = Dog", deleting the "Pet Owners" field will delete both segments. And if you've used the segment "Pet Owners = Dog" as a building block for a derived segment such as "Dog Lovers Who Travel Frequently", that derived segment will also be deleted when you delete the field "Pet Owners".

Keep the following additional considerations in mind when deleting or removing a field or derived segment:

  • Other than derived segments, you cannot delete an individual first-party segment. For example, if you have a field of "Pet Owners" with segments of "Pet Owners = Cat" and "Pet Owners = Dog", you can delete the entire "Pet Owners" field but you cannot delete just the "Pet Owners = Dog" segment individually.

  • Deleting segments can affect your distributions: Once you delete a field or derived segment, it will be permanently removed from the LiveRamp system. Segment deletion will affect ongoing distributions.

  • Deleting a field also deletes any derived segments that use segments from that field. The confirmation popup that appears near the end of the process lists any derived segments that would be affected by field deletion.

Note

Other options: To delete an entire file and all the related fields and segments, see "Delete a File from an Audience". If you simply want to stop distributing a segment to a particular destination, see "Remove Segments from Distribution".

Steps

To delete a field or derived segment:

  1. Hover over MANAGE in the left sidebar menu, and then select the audience that contains the field(s) and/or derived segment(s) that you want to delete.

  2. Check the check box(es) for the field(s) and/or derived segment(s) that you want to delete.

    Delete Derived Segments check boxes.jpg
  3. Click Delete.

    Delete Derived Segments delete button.jpg
  4. In the confirmation window that appears, the fields and derived segments you selected for deletion will be listed out for you, along with any derived segments that are dependent on those fields (listed as "custom segments"). Double check to make sure you want to delete these fields and/or derived segments, and then click Confirm Deletion / Removal.

    Delete Derived Segments confirmation popup.jpg

A success banner appears:

Delete Derived Segments success banner.jpg