Distribute to CTV Destinations
To tap into the growing world of Connected TV (CTV), you can activate your segments on CTV platforms. This allows you to utilize the rapid growth of CTV viewership and gives you the opportunity to reach a highly-engaged audience.
To distribute to CTV destinations, you follow the same steps you would perform to distribute to other LiveRamp destinations:
You activate the desired CTV destination accounts.
Tip
To make it easier to view and select CTV destinations when activating destination accounts, use the "Destination Type" filter and select "CTV".
You add segments to distribution for the CTV destinations accounts you've activated.