Process Overview for Data Marketplace Data Sellers
See the information below for a list of the activities that make up the Data Marketplace process for data sellers.
Caution
All custom Data Marketplace data shared with other accounts must adhere to LiveRamp policies, and you must have a direct agreement in place with receiving accounts for the relevant data and use case(s).
Pre-Contract Activities
Privacy Review: Complete the questionnaire to get LiveRamp signoff on data sourcing.
Contracting: Get paperwork in place covering rev shares, data permissions, and billing.
Post-Contract Activities
Kick Off Call: Intro to your new Account Manager to discuss detailed next steps.
Learn Connect: Receive a demo of Connect to learn how to navigate the UI, activate and distribute data, and set any needed permissions (see the "Connect Video Series" for more information)
Create Files and Upload Data: This will be the first step toward generating revenue! See "Uploading Data" and "Getting Your Data Into LiveRamp" for more information.
Provide Data Marketplace Segment Information: Add names, pricing, and permissions to your data, either by updating a taxonomy file (for multiple segments) or be enabling segments individually (for small numbers of segments).
Storefront Profile: Edit your profile to upload a logo, marketing collateral, and key facts to showcase your products and services offered to buyers.
Strategy Call: Talk to your account manager and Data Marketplace supply experts to present your data story and discuss how they can compliment your sales efforts.
Sell Data: The most successful data sellers have a focused GTM effort with a sales and marketing team to execute on it.
Distribute Data: Once you convince a platform, agency, publisher, or brand to buy data, send it over (see "Distribute Data to a Destination" for more information).
Get Paid: Each month data sellers will receive usage reporting for the prior month's activity.